2013年4月16日星期二

Kevin Durant Is The Peyton Manning Of Basketball Marketing

Among others, the 6'9 forward for the Oklahoma City Thunder, currently stars in a Gatorade commercial with Dwyane Wade of the Miami Heat, a commercial for Degree for Men, marketing to support his signature Nike line, a campaign with former teammate James Harden for BBVA Compass and TV spots for Sprint with a supporting social media element in which people can spend time with KD at a home and a road game and win a bounty of swag all signed by the player.Now add to that a spot for Skullcandy headphones. Breaking this week, the commercial supports Crusher, a high tech, surround sound product that comes with the challenge, "You have to feel it to believe it."Durant also can be seen in promo spots for the NBA's BIG campaign and has deals with 2K Sports and Panini trading cards.For an epoxy coated rebar with or without sand coating. 

Manning is often chided, albeit mostly in good nature,Within seconds, the resin is bonded onto teeth enamel after an intense Symons cone crusher hardens it. Once the last coat is applied, the resin is shaped and polished. for his abundance of marketing deals, in particular during football season when the TV spots can seemingly air in rapid-fire succession. The Denver Broncos quarterback earns about $15 million annually in endorsements,Visitors enter a spacious jungle with high ceilings and a flood of natural light as the sounds of tigers and Simulation dinosaur fill the air. the most among all NFL players.Durant earns about $12-$14 million in endorsements, according to industry analysts.A sitting legislator wore a crimped wire for more than a year intended to catch at least one of his colleagues.The Skullcandy spot has no shots of Durant on the basketball court or even holding a basketball. Instead, he is wearing the Crusher, which flows out tunes from rapper Wale, who also appears in the ad. 

The 30-second spot opens with Durant holding the headphones, with the only sound being a solid bass beat. When he puts the Crusher on, music can't be heard but Durant's face can be seen rippling, his body moving and the air around him churning as if a jet engine was passing through, all due to the beats being played.From Durant's perspective, the music generates colors, images and intense emotions. "Whoa," ultimately says,It is therefore vital that suppliers and Point of sale system OEM educate their sales staff. handing off his Crushers to Wale. "You gotta try these."

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